Civic Match

Helps citizens make informed voting decisions by matching their values to candidates through interactive surveys and AI-powered insights.

Client
Elected DC
Platform
SAAS
Year
2024-2025

About Client

Elected DC is a civic engagement organization focused on empowering citizens to make informed political decisions. They aim to bridge the gap between voters and candidates by providing accessible, non-partisan tools that highlight candidate profiles, values, and alignments. 

The Problem

Many citizens lack clear, accessible, and unbiased resources to understand candidates’ policies and how those policies align with their own values. This often leads to uninformed voting decisions and reduced civic engagement. Additionally, traditional candidate research methods can be time-consuming and overwhelming, resulting in voter drop-off. 

What The Client Wanted

The client wanted a user-friendly platform that could:

  • Help citizens discover which candidates align most closely with their political values. 
  • Offer transparent, issue-based comparisons without requiring complex logins that could deter engagement. 
  • Provide a rich set of candidate information, from policy stances to endorsements. 
  • Enable sharing and community engagement around civic participation. 
  • Include ways to support Elected DC’s mission financially. 

Our Solution

We developed Civic Match, a web platform that connects citizens to candidates through interactive, value-based surveys and AI-powered matching insights. The solution includes:

  • A compelling landing page introducing the platform and encouraging electoral participation. 
  • Election listings with contextual details and timelines. 
  • Comprehensive candidate profiles including biographies, policies, media, and credibility indicators. 
  • Guided, value-based surveys across key political topics. 
  • AI-powered summaries showing alignment with all candidates, plus a ranked top 3 match list. 
  • Shareable results via email and social media. 
  • Integrated donation functionality to support the platform’s sustainability. 
  • A citizen-first approach with no mandatory authentication, minimizing drop-off and privacy concerns.

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